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Mark Cameron
Jun 26, 20234 min read
Keeping The Human At The Center Of Leveraging Automation And AI For Human-Centered Innovation
This article can be viewed on Forbes By 2025, the global market for artificial intelligence (AI) is expected to reach $126 billion....
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Mark Cameron
Jul 18, 20221 min read
Why telcos aren't capitalising on the potential of 5G
This article can be viewed on Forbes Across the world, major telecommunications companies are investing significantly in the...
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Mark Cameron
Jul 12, 20211 min read
Digital Transformation Investment Is A Board Discussion
Read my article from Forbes.com.
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Mark Cameron
Jul 12, 20211 min read
5 ways marketers can create a great post-purchase experience
Read my article on Salesforce here.
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Mark Cameron
Jul 12, 20211 min read
Embracing Business Disruption Through Digital Transformation With Mark Cameron
Listen to the podcast here.
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Mark Cameron
Jul 12, 20211 min read
7 Questions with Mark Cameron
From Consult Clarity. Read here.
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Mark Cameron
Jun 17, 20193 min read
Are marketers focused too much on the short term?
[This article was first published on the Salesforce blog - https://www.salesforce.com/au/blog/2019/06/are-marketers-focused-too-much-on-t...
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Mark Cameron
Nov 14, 20186 min read
The state of digital transformation in Australia
The rise in interest in “digital business transformation” within the global business community has been meteoric over the last couple of...
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Mark Cameron
Sep 11, 20173 min read
A digital assistant story – the connected customer
Early one Monday morning in the not too distant future one of your customers, let’s call her Alice, wakes up and, as she has for years,...
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Mark Cameron
May 26, 20174 min read
Experience Economy Part Three
Designing your experience Sometime in the months before July 2006, senior executives at Nike made a decision that has shaped its digital...
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Mark Cameron
May 26, 20173 min read
Experience Economy Part Two
Know where your business is heading The term “creative destruction”, coined by the Austrian American economist Joseph Schumpeter, refers...
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Mark Cameron
May 26, 20173 min read
Experience Economy Part One – Customer centered transformation
What your customer wants Over the last decade Australia really enhanced its reputation as “the lucky country”. While other economies were...
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Mark Cameron
Jun 1, 20163 min read
4 Digital Transformation Challenges
New problems are rarely fixed by applying old thinking. In the last decade a “perfect storm” of change has evolved that requires new...
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